Eco de la Sombra premiered to rave reviews, garnering a and winning the International Emmy for Best Drama Series in 2024. The success cemented Agustina Rey’s position as one of the most influential media executives of her generation. Chapter 8: The Legacy – A New Chapter for Pack Amate Today, Pack Amate Entertainment operates out of a sprawling campus in the revitalized district of Parque Patricios , featuring state‑of‑the‑art sound stages, a digital effects studio, and a massive media library housing over 10,000 hours of original content. The campus also houses the Cultural Innovation Center , where emerging creators collaborate with seasoned industry veterans.
The platform’s debut was met with a mixed reception—tech‑savvy millennials loved the fresh content, while older viewers were hesitant about streaming. To bridge the gap, Agustina organized pop‑up viewing parties in community centers across the city, projecting episodes onto large screens and offering free Wi‑Fi for attendees to download the app. The initiative was a hit, and word‑of‑mouth spread faster than any ad campaign could have managed. In 2013, Pack Amate caught the attention of Televisa Studios , a media giant based in Mexico City seeking to diversify its portfolio with fresh, regional voices. After a series of meetings in a sleek conference room overlooking Mexico’s bustling Polanco district, Televisa offered a strategic partnership: a co‑production deal and a modest infusion of capital in exchange for distribution rights in Mexico, Central America, and the United States.
Agustina’s eyes lit up when she read the article. “We’ve just proven that stories from the streets can compete with the polished dramas from the big studios,” she told her team over a celebratory pizza. “Now we need to think bigger.” The success of Risas de Barrio sparked an influx of indie creators knocking on Pack Amate’s door, each with a unique voice and a yearning for a platform. Recognizing a market gap, Agustina and Mariano set out to build Pack Amate Media , an over‑the‑top (OTT) streaming service dedicated to showcasing original Latin American content—from short‑form web series to full‑length feature films and documentary specials. Pornhub - Agustina Rey - 34 videos Pack - Amate...
By 2007, Agustina had saved enough to rent a modest office in the Palermo neighborhood and, together with three friends—, a sharp‑witted director; Sofía Calderón , a visual artist with a knack for branding; and Mariano “Mago” Torres , a tech wizard who could code a streaming platform in his sleep—she founded Pack Amate Entertainment .
Pack Amate also pioneered a model for its most socially conscious content, allowing viewers in low‑income regions to stream for free while encouraging contributions from those who could afford it. This approach not only broadened the audience but also fostered a sense of community ownership over the narratives being told. Chapter 6: The Crisis – A Pandemic Test When the COVID‑19 pandemic swept across the globe in early 2020, the entertainment industry was thrown into chaos. Production sets shut down, cinemas closed, and advertising revenues plummeted. Pack Amate faced a critical crossroads: cut costs and retreat, or innovate and adapt. Eco de la Sombra premiered to rave reviews,
By early 2011, the beta version of the platform launched under the modest name The inaugural catalogue featured five original productions: Risas de Barrio (Season 2), Café con Letras (a literary talk show), Los Sueños del Lobo (a gritty crime drama), Mujeres en Llamas (a documentary about female entrepreneurs), and El Último Tango (a musical romance).
Conexión 2020 debuted in April 2020 and quickly became a cultural touchstone. Its poignant storytelling, coupled with the authenticity of actors filming themselves in their own homes, resonated deeply with audiences craving connection. The series broke streaming records in Argentina, Mexico, Colombia, and even reached a sizable viewership in Spain. The campus also houses the Cultural Innovation Center
Agustina’s leadership shone in the darkness. Within weeks, Pack Amate pivoted to a Using remote collaboration tools, the team coordinated with directors, actors, and crew scattered across the continent, filming scenes in controlled home environments and stitching them together with high‑quality visual effects. The result was Conexión 2020 , a limited‑series anthology about families coping with lockdown across different Latin American countries.